In this webinar, participants will learn how to craft a compelling case for support to inspire giving. This webinar is designed and facilitated by Tom Ahern, award-winning copywriter and journalist, who specializes in applying the discoveries of psychology and neuroscience to the business of attracting and retaining donors. Tom has authored more than five well-received books and each year he trains thousands through conferences and webinars. He has a BA and MA from Brown University and a Certificate in Advertising Art from the RI School of Design.
